A Question For…
the ambitiously overworked woman who feels the pressure to provide an income…but can’t quite hack social media and networking enough to build up a side gig that can replace her full-time job, all while trying to be the best parent she can on 4 hours of sleep each night:
What if you stopped the panic – and instead built a profitable work-from-home business consistently, day by day for six weeks?
You can’t build a profitable business on your terms…with the same energy you used to get to this burned-out place.
You’ll still be exhausted…just on your own couch
You’re no stranger to working hard.
In fact, you probably already have a side gig on top of a full-time job
(we’re looping parenting into this category because it is DEFINITELY a full-time job )
But after dabbling in a few MLMs and late-night Googling work-at-home jobs that pay well
— you’re at the end of your rope.
You know success doesn’t happen overnight.
But you’re not even looking for the internet version of “success” where everyone seems to have matching outfits and enough money to travel the world with the littles in tow.
You’d be grateful just to be able to clock out at 3 p.m. so you can actually live this life you’ve worked so hard to build.
Truth: You’ve been sold TWO versions of success that are just not reality.
-
The version of success where you give to your career and your career will repay you in kind…
…That blew up the first time you tried to get a raise and found out the company just “didn’t have it in their budget” and would “circle back to it in a year.” 🙄
-
The version of success where your side gig pays for maternity leave and those dream vacations…
…where you actually just work two full-time jobs and end up twice as exhausted at the end of the month.
The myth of “the more you work, the more successful you’ll be” is leading so many into burnout. And it’s the biggest obstacle that’ll keep you from building a profitable business on your terms because:
Without a strategic plan for deliberate growth, your dream business will become another overworking machine for you to manage.
So, while others hustle away at all the things, trying to cash in hours for success they were promised, YOU can channel your ambition toward building a sustainable business starting now…
Thriving work-from-home businesses aren’t built by “working harder”. They’re built by working sustainably.
My story isn’t so different from yours. Yet, I have a 6-figure business. And only work 15 hours each week. And a team of badass women that makes me want to pinch myself daily to see if this is all a dream—that I’m not still stuck in a corporate office, waiting for “my time.”
You do not have to be special to build a successful work-from-home business.
- You don’t need a partner that makes millions.
- You don’t need 5 more hours in your day.
- You don’t need to get another degree or certification.
So what DO you need?
Well, it’s not super sexy…
The #1 trait the top small business owners share: they show up consistently.
So many women think they need to be superwoman to make this work for them.
They burn the late-night oil trying to earn their way to a business they’re in control of. Only to get a business that controls them into burnout.
We’re done with that. 🙅♀️Because we should be focusing on our strengths and working hours we can sustain.
THAT’S how you build a profitable business that lasts.
I’m Sara Wiles, founder of THE START®, where I teach you how to build a profitable Virtual Assistant business on your terms —using the same strategies I did. I work hard and keep my clients happy. Without sacrificing my life and identity.
Ready to see how I did it?
I’ve compressed all of the knowledge I’ve gained over 7 years both running my own 6-figure VA biz AND coaching women in their own virtual businesses to help you build a profitable VA business, sustainably.
THE START is easily an entire year’s worth of business coaching for soon-to-be-VAs who…
- Are toying with the idea of becoming a VA but have no idea where to start
- Have already started their VA business, but honestly it could be going better
- Think they need to wait for some unicorn moment when they’ll feel more confident to give their dreams a shot (if that existed, Nike’s copywriter would be out of a job! #justdoit)
- Are tired of struggling to make decent money online
- Know they wanna ditch the network marketing world for good
- Are ready to take a crack at this whole “work-from-anywhere dream life thing” by running the BEST type of online business there is
When signing up for THE START you will…
Be able to start getting cash & clients while building your business
Receive lifetime access to all materials and future updates in the program
Have access to a 14-Day Guarantee to determine if it is a good fit for you
TESTIMONIALS
Great Reviews From Our Students
Here’s what your next 6 weeks look like inside
Module 01
Avoid Future Burnout with a Rock-Solid Biz Foundation
In Module 1, you’ll...
- Discover your WHY to start building a business that supports (not runs!) your life
- Uncover your superpowers and use them to set yourself apart from competition
- Create a clear, compelling bio so that it’s silly easy for potential clients to make a connection with you before you ever talk to them
- Use a SO THAT statement to tell potential clients who you are, who you serve, and what result you help those people achieve
- Learn how to name your business so that it stands the test of time AND feels like your professional home.
Module 02
Uncover Your Offerings Even if You Think You Have None
Now that you’re catching the eyes of your first potential clients, here’s where you’ll nail down what you’re gonna get paid for. In Module 2, you’ll learn…
- The right way to approach niches (hint: this is HUGE and something most VAs get so wrong)
- Exactly what offers the marketplace is looking for right now so that when you officially open up shop, you’re a perfect match for paying clients
- How to position your offers and skills so they attract the right types of clients
- The key to making your offers work for you so that you end up doing work you love (instead of creating another corporate cubicle lifestyle doing work you loathe)
- And join our first LIVE group coaching call and get customized support around creating your VA business your way
Module 03
Nail Down Your Pricing So You Can Start Getting Paid
After setting up your brand-spankin’ new offers, here’s where you’ll nix all the pricing confusion. In Module 3, you’ll…
- Set your rates (and discover how to raise your rates ASAP!)
- Discover the pricing model I recommend 90% of the time to net you the most revenue
- Set revenue goals in your business, with steps to smash them every time
- Nail down your packages and pricing
- Put together your first Services One Page (a beautifully designed PDF document you can use to attract clients INSTEAD of a website. Phew right??)
- Get leads!! Yup, we’ve shared hundreds of leads with the women in my program. And that river isn’t running dry anytime soon.
Module 04
Implement! Rest! And Join Our 2nd Live Group Coaching Call
Now that your offers are out in the world, here’s where you’ll take a break and get caught up! In Module 4, you’ll…
- Give yourself the space to work through any stuck points
- Catch up on any missed trainings (don’t stress – it happens and we make space for it!)
- Buckle up for all of the amazing trainings to come around social media and sales calls
- Join our second LIVE group coaching call where you’ll get customized support around creating your VA business your way. We’ll be pushing you towards getting those results ASAP!
Module 05
Get Visible with Your Easy-To-Do Marketing Plan
Now that you have a solid handle on your new Virtual Assistant biz, here’s where you get visible so people can actually hire you! In Module 5, you’ll…
- Discover different options to market your business in a way that works for you (hint: you don’t have to use social media if you don’t want to)
- Create a sustainable marketing strategy (and system) that works, without leaving you burnt out
- Look like a pro in your marketing (+ learn a rookie mistake that some VAs make so you don’t do it!)
- Learn how to layer in additional marketing strategies or platforms when you’re ready
Module 06
Sell Your Services Without Selling Your Soul
At this point, you’ll likely have your first discovery call in the books!! Here’s where you’ll start converting them into paying clients while expanding your network even more. In Module 6, you’ll…
- Leverage your existing personal and professional network so you can sign more clients
- Respond to #jobopps (correctly!) so you can actually land the client
- Learn how to sell without being sleazy
- Start managing all of your leads so nobody falls through the cracks
- Understand “buying cues” so you know who your leads really are (hint: you have more people ready to work with you than you realize)
- Convert potential clients into paying clients using my discovery calls process (and have a killer follow-up process too!)
- Join our final LIVE group coaching call where you’ll get even more customized support around creating your VA business your way.
Use our handy dandy income calculator to see how much you can make as a Virtual Assistant
Entry Level
Entry-level VAs are typically newer to this space. They may do more general support and administrative things like scheduling and calendar management, email inbox management, research, data entry, invoicing, light customer service and client care, scheduling and posting social content, etc. They typically make anywhere from $20-35/hr.
Mid-Level
Mid-level VAs are typically not brand new to this space and/or have some previous experience. In addition to entry-level tasks, they might also offer things like project management, event planning and coordination, light graphic design, content repurposing or creation, email marketing, community and website management. They typically make anywhere from $35-45/hr.
High-Level
High-level VAs are folks who have been at this for a while or who have specialized/high-level experience. They typically can offer everything in the first two categories, as well as the following: platform setup and optimization, funnels and sales page setup/management, social media expertise/management, copywriting, Facebook ads, high-level tech support, etc. They typically make anywhere from $45-55/hr and more.
“I WENT FROM FEELING OVERWHELMED TO MOTIVATED.”
During THE START, I went from feeling overwhelmed to motivated. Sara really helped me get clarity on my purpose as a VA, and what I wanted to do with my business. I learned that it is possible to live and stick to boundaries that help me enjoy my job everyday. I loved the encouragement and would absolutely recommend The Start.”
Joanne Runyon
CEO of Unrivaled HQ
Join the Waitlist!
What Students Are Saying...
Just a fraction of our success stories...
Hi, I’m Sara! And I walk my talk.
I’VE BUILT MY BUSINESS FROM THE GROUND UP… TWICE.
That might sound strange, but hear me out. This story has a happy ending for both of us!
One tear-filled day, I took charge of what I wanted my career and life to look like.
I was over the corporate grind and 24/7 emails. Mostly, I was over the anxiety of NOT being present in my baby son’s life.
I started my Virtual Assisting business so I could live life on MY terms. So that I could be with my son full-time and replace my corporate income working from home, 25 hrs or less a week.
When I first opened up my VA doors, the business grew FAST. Within months, I had a team of 8 VAs underneath me and the $10k++++ months everyone daydreams about. Wanna know what else I had?
Lots of trips to the therapist’s office, almost daily anxiety attacks, and a whole lotta working until 2AM. That present mama I had dreams of becoming? She was a distant memory.
You see, way too much people-pleasing in my newly created business had accidentally created a carbon copy of the corporate career I so desperately ran away from just months earlier.
Before I knew it, I was burnt out, overwhelmed, overworked, and wondering why I ever became an entrepreneur to begin with.
That’s when I lit a proverbial match...
I LET MY BUSINESS BURN BACK DOWN TO EMBERS. THEN GOT BACK TO BUILDING… BUT THIS TIME, WITH BALANCE.
I finally figured out what it took to create a truly thriving Virtual Assistant biz of my own… one that finally allowed me to be a dedicated mom to my little one, a loving wife to my man, and a nurturing friend to myself.
I tested my new thriving-biz-method for 2 years before I ever created my 6 week system to help Virtual Assistants build profitable and balanced businesses in weeks instead of years.
I’ve now helped clients get to consistent $2k, $5k and even $25k+ months.
I cracked the code on how to make great money while working 20 hours per week from home and creating loads of time for myself, my family and my health. Let me help you do the same.
Let me be clear
This is not:
… a one-size-fits all approach to building a VA biz that’s a carbon copy of whoever created it
… you being a single anonymous soul in a group of thousands who never get coached by me, personally or our Support Coach, Erin
… a framework that requires you to build a team to hit financial milestones
And this is not you charging ahead at 40 hr+ work weeks, so you can burn out YET AGAIN.
This is a comfortably-paced, yet highly actionable approach to building a Virtual Assistant business that fits perfectly to YOUR preferences, YOUR boundaries and YOUR dream life. This is the same foundation that took me from $0 to $100k as a VA in 16 months.
And it only takes 6 weeks to get your start.
NOT TO MENTION, YOU’LL BE BACKED BY MY…
14-Day “Calling Take-Backs!” Promise
Anyone who wants to take control of their life should be able to explore their options. So the promise is simple:
Take 14 days, to go through the first 2 weeks of THE START.
If after attending the first coaching call and completing your Week 1 and Week 2 assignments you don’t feel like you’ve been handed the action steps needed to break into the VA scene, email Ali at support@sarawiles.co. You can send them your work, and call “take backs” on this awesome new plan. Then return to whatever work-from-home trick you’re eyeing next.
But seriously, you have to come to the calls and do the homework. I mean it when I say I want you to take action and so I'm going to hold you to going all in. But if after that, you're out? I've got your back there too.
HEY SARA!
Run me through what’s included?
🌟 Quick ‘n Easy Daily Trainings:
10-minute video trainings that quickly break down each and every necessary step you NEED to take to build the core of a profitable and successful business
🌟 Daily Worksheets and Resources
Designed to help you get down ‘n dirty fast as you take your business from idea to reality, ASAP
🌟 Three (3) Live Group Coaching Calls
Together, we’ll work through your stuck points and keep your online business ball rolling straight to the top
🌟 Easy-To-Use Templates
Specifically created to make sure your Virtual Assisting business gets off the ground before our 6 weeks are done
🌟 The Complete START Framework
Aka the EXACT method I've used to help past clients & students start virtual businesses that help them leave their 9-5s, make money while working from home on their terms and go from $0 to exceeding their full-time salaries while working 20-25hrs per week remotely.
🌟 “So That” Statement Review by Team Sara
This is a must-have line of copy you need to have in your business. We’ll make sure yours is on point. 😉
🌟 Bio Review by Team Sara
Yep, you’ll get our time and our eyes, to make sure your social media bios are as searchable and client-attracting as possible
🌟 Offer List Review by Team Sara
Kiss all your pricing questions goodbye forevs (ps, we will not tell you to just charge “what feels good” because tbh, what does that even mean??)
🌟 A Spot On Sara’s EXCLUSIVE Matchmaking List
To get added to Sara’s referral network for the opportunity to be paired with hot leads through Sara’s Matchmaking service with priority access for 3 months
🌟 PLUS! GET SARA’S BONUS VA TRAINING BANK
12 must-have trainings that’ll make working with clients a breeze
You’ll ALSO get access to these exclusive bonuses:
BONUS Dubsado Training:
Learn my one-stop tech solution for call scheduling, contracts, invoicing, time tracking, & creating client onboarding workflows — aka, make signing on new clients super streamlined, and look extra profesh while doing it.
BONUS Mastering Time Management:
Or, as I like to call it, making the magic work by establishing the simple but effective system behind creating the balanced biz you crave — without burning out (this is one of the biggest differences between THE START® and other programs like it!)
BONUS Automate Your Virtual Backend: Asana Set-up + Optimization:
Step into your new role as organized badass who easily designs work around life, manages multiple clients, and prioritizes the needle-movers from day 1.
BONUS Discovery Call Masterclass:
Get the 411 on how to structure a call, which questions to ask, and how to follow up with potential clients with zero icky sales tactics (aka the exact script I’ve used for seven years).
BONUS “Identify + Infiltrate” Client-landing Framework:
Take the mystery out of starting genuine relationships with people online and within your network so you’re teaming up with perfect-fit clients you love.
BONUS Client Boundary Setting Framework:
Seamlessly tackle those sticky client convos such as “I’m raising my rates” and “I’m now offline after 3pm” and “that project is out of scope”.
BONUS [Guest Training] Legal 101 with Sarah from Destination Legal:
Seamlessly tackle those sticky client convos such as “I’m raising my rates” and “I’m now offline after 3pm” and “that project is out of scope”.
BONUS [Guest Training] Creating a Business that Works As a Special Needs Mom with Kim Astacio-Murphy:
Manage clients expectations, a WFH routine, and workflow designed for YOUR family based on unique needs.
OH! And since we loveeee a good drawing…
You’ll also get unlimited entries into the drawing to win 🔥A BONUS 1:1 session with Support Coach Erin🔥
And to make super-duper sure you’re handheld the entire way…
Meet Support Coach Erin!
In 2021, I teamed up with good friend and VA/OBM business owner Erin Leslie.
Over the last 4 years, she’s booked out her word-of-mouth Virtual Assisting biz without a website or social media.
And she did it all using THE START framework.
Which is why, you’ll get coaching calls and exclusive hotseat time with her.
Plus, she’s the lifeline for students to email those “Halppp! I’m a bucket-o-nerves, what do I do?” questions that naturally pop-up anytime you’re creating a business.
Yep, she’ll hit reply within 72 hours to answer your SOS.
You’ll get the chance to submit your homework to Erin at the end of every week via The Start course hub for feedback (she gets into the nitty-gritty with you).
THE START STATS
Graduated Students
Rounds Completed
Leads For Students
👀
Eyeing those stats up there, wondering “What are leads sent to students about??” Well, it's exactly that!
When you're a student in THE START, I add you to my referral list. Aka, I turn to YOU anytime my extensive network says “Sara, I need a great VA!”
And that happens multiple times every single week.
Join the Waitlist!
Burning Q’s
That soon-to-be success stories always ask before they decide they’re def in.
You bet your bippy! Online Business Managers, Social Media Managers, Project Managers, Launch Managers, Podcast Managers and every other done-for-you service provider will learn SO MUCH in THE START.
The program is designed to give you everything you need to build the solid foundations needed to create a profitable and balanced service based business.
Welp, for starters you’re NOT selling a closet of low-ticket products, squirm-texting girlfriends to host parties, or launching your own Facebook group before you make even a dime.
This is a real online business where you set your own prices, make your own hours, and package your services so your business is designed with your needs and lifestyle in mind.
The turnover is lowww, which means you don’t have to constantly be on the lookout for your next client. And growth-minded businesses only want to increase support from a VA as they scale, woop-woop!
OH and there’s no need to leave the house (like ever).
I can give you the names of 50 students who can all list 21 things they started and stopped, before they found the thing that stuck. I bet, deep down, you knew none of those things were “your thing.”
But they gave you dang good practice. And prepared you for what’s about to come next.
And with what’s coming next, you’ll actually have an easy-to-follow, proven system, and the support of a coach. Bet you didn’t have that last time, did ya?
Which is why the time commitment from you is less than 30 minutes a day.
I literally don’t know of another program that has such a tiny time commitment, and can still turn your career around within such a fast time frame. But truthfully? If you can't commit 30 minutes a day, this business might not be the right fit. But what else would be? Seriously — give me all you've got in those 30 minutes and things will shift FAST.
Abso-freaking-lutley. If you’ve started your business but don’t feel 100% solid in your foundation, this is the program for you. Whether you’re a baby newbie or you’ve been in the online biz game for a hot minute, this program will give you a rock solid foundation so that you can grow your business from a place of success, profitability and balance (because isn’t that the point?).
RED FLAG! Oh, heavens NO.
And run far, far away from anyone who tells you that you must do this to see a steady stream of clients, cash, and time freedom in your Virtual Assisting business.
No, you don’t need to run Facebook ads either.
Sure, if you want those things in the future, that’s an option. But don’t let bro marketing make this harder than it needs to be while stealing more of your hard-earned dollars on stuff you don’t need.
Yup! Here’s the tea with Virtual Assisting. You…
- get booked out quicker (which means you’re profitable sooner)
- stay booked out longer because turnover is wayyyy less than other business models
And when you combine those two things, you get a business that’s wildly sustainable long-term. Not to mention we LOVE to send leads to our students. Stick with me, I got you!
You could! But if you’re frantically consuming every “5 Secrets To Some Blah Blah Blah About Virtual Assisting” article — there’s no way you can go from 0 to paying clients in just 6 weeks.
Also, the info you find in Google will be missing something: YOU.
In THE START, I specifically help you create the VA business you want to run (that takes into consideration your actual priorities). Not many systems will encourage you to put family and free time first like mine does.
Oh, and one small (ok big) problem with those other systems?
They're missing a super important ingredient: ME!
You'll get walked through and coached through all of this in a way that no other program is offering. It's one thing to read someones' content but to REALLY have a mentor? That's priceless and the ticket to moving forward FAST.
I could have built the program that way, but what if you don’t want to just work with digital course creators? (which are the skills a lot of those other courses teach).
THE START is designed for you to make money now using whatcha already got. You have so many skills from your past experience that easily transfer into the VA world. Why not start getting paid for those right now, rather than spend your first 4 weeks, learning skills you’re not really interested in?
And honestly? We'll actually teach you a bunch of new skills, platforms and technologies inside the program because we show you how to set them up for yourself. And once you know how to do it for yourself, well… now you have a new skill you can charge for!
I hear you, but right now what you need is to get expert advice on starting your business ASAP the right way, not input from a bunch of other (well-intentioned but not totally knowledgeable) women who are at the same place as you are. That’s why we purposely DON’T include a Facebook group with THE START.
You don’t need more noise, more questions and more uncertainty (not to mention to be spending your precious time on ANYTHING other than building your mini-empire).
And we’re making it easy for you to put blinders on and get this business going yesterday.
Yep! We offer three (3) LIVE group coaching calls inside THE START. During your hot seat time, it’s all you baby boo.
People use their hot seat for everything from getting feedback on their list of services and hourly rate to getting support around the fear they have showing up online as a newbie. But no matter how they use it? They say it's one of the most valuable parts of the program (and the gold NO other program like this offers).
Plus, during the program you’ll be able to submit your homework to Erin for review so you stay on track.
Each week you’ll receive a daily 5-10 minute video training where Sara will quickly break down every necessary step you NEED to take in your business to make it profitable and successful.
In addition to the daily video, you’ll get daily worksheets and resources designed to help you go from idea to reality, ASAP. There are also three (3) LIVE group coaching calls to help you work through your stuck points and keep your online business ball rolling straight to the top. You’ll also get access to client leads AND you’ll have opportunities to unlock new bonuses inside every module just by doing your coursework.
You have lifetime access to ALL the materials and coursework included inside THE START. That means when we make program updates and add new bonus materials, you get those too!
We offer a scholarship program for those in financial need. You can learn more and apply here!
And to that I say, of course you are! I’d be shocked if you weren’t a teeny bit, my love. Any time you move out of your comfort zone of what is familiar… those uncomfortable feelings rise up (good!).
This is proof you’re already moving away from that work-sitch you’re so desperately trying to escape from.
So remember, I take you one step at a time, lit-er-ally one day at a time. Until you’re firing up your laptop in 6 weeks sipping your oatmilk latte at the kitchen counter beginning your day at noon, if you choose.
We get it – it’s scary when you’re first starting out! That’s why we pour SO much into our students during this program – having that extra support makes all the difference. Creating the work-from-home business of your dreams is way more possible than you think… but don’t just take my word for it. Check out more of our incredible students’ results here, and if you want a closer peek at what a day in the life of a VA really looks like, read these!
Not sure if this is for you? Sneak a peek into the day-in-a-life as a VA…
Lauren hit client capacity and made $42,000 in her first year.
“Before starting my VA business, I was in healthcare doing COVID-19 clinic coordination and care for at-risk populations. I had no time for anything but work. I ended up getting really sick and knew I couldn’t continue the work I was doing without serious risk.
I started my VA business to create a steady income and have the freedom to make a difference. I quickly booked out my calendar, and now have more time with my family and can plan time off without being worried.”
Day in the life:
- 6 am Wake up + Workout
- 8 am Shower + get ready
- 9 am Start work
- 2 pm Client work complete
- 3 pm Chores + play with pets
- 5 pm Dinner with wife
- 8:30 pm Bedtime!
THE START is your answer to creating a business that hangs out at the intersection of “profit” and “balance”
Want to set up a business that allows you to:
- Pick up your kids every day at 2pm?
- Go to yoga class three days a week?
- Have extra disposable income without needing to high tail it back to corporate?
- Take off for a mental health day, rando holiday, or 2 week long vacation?
- Only work with businesses whose missions make you rah-rah?
- Support whatever lifestyle you’re daydreaming about.
THE START is where you create all that.
“THE START REALLY HELPED ME ALIGN WITH MY GOALS AND DREAMS.
Through the course, I became very clear on what I wanted and the type of people I want to work with, based on the type of employee and person that I am. It increased my knowledge in social media and sales, and also boosted my confidence going out there and talking to people and reaching out to potential clients. I felt pretty capable on my own, but The Start really helped me learn how to be capable in the right areas.
When I started the course, I only had one client. By week 4, I had signed another one. Now, in the final week, I have 4 total clients and am almost booked out! I was able to get off of unemployment, double my income, and get the perfect puppy coworker to help since I’m working full-time from home again. I also had my favorite journal company (BestSelf Co.) ask me to be an ambassador for their business to share my journey.”
Claire Lemos
Simply Claire Virtual Services